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Creating community and Training for Researchers at the intersection of Black Culture and Digital Studies

The Digital Media and Community (Run:\DM.C) initiative brings together African American and digital studies to expand upon both fields. It makes digital studies more inclusive of African American inquiry and culture, enriching African American studies research with new methods, archives, and tools.

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Upcoming Run:\DM.C Events

 

Run:\DM.C Past Events

Project Description

Politics, Movement, and Joy Event
Kevin C. Winstead, Raven Maragh-Lloyd, Sarah Florini, André Brock, Jasmine McNeally

Run:\DM.C is a space to foster community and training at the intersection of African American Studies and Digital Studies, most broadly defined, including Digital Media, Social Informatics, Technology Studies, and Digital Humanities. The initiative also provides students with a high-quality learning program that will help foster their passion for the humanities and the social sciences in the digital age while developing their research and professional development skills. This program would enrich the student experience in a variety of ways:

Run:\DM.C Events

Run:\DM.(Un)READS

Discussion-oriented, one-credit seminar course centered on scholarship at the intersection of technology, algorithms, AI, Digital Media, and African American Studies. For our inaugural (Un)Common Reads, the Spring 2025 selection is IDH2930: Race, Culture, and Algorithms. The internet is not neutral; the values of programmers, consumers, and society inform it. This course will explore Saifya Noble’s Algorithms of Oppression to understand how search engines like Google reaffirm bias and create identity.

Run:\DM.(Un)CLASS

With the AFAM Scholars Program and the Honors College, Run:\DM.C offers short-term, domestic, trip-based learning opportunities each year, known as (Un)Common Classrooms. For our inaugural Spring Break 2025 trip, Dr. David Canton and Dr. Alyssa P. Cole will host students at the Smithsonian National Museum of African American History and Culture in Washington, D.C., to the Afrofuturism exhibit, to the National Archives, where students will earn their researcher’s ID, and to the Moorland-Spingarn Research Center at Howard University.

Run:\DOUGLASS

In collaboration with DouglassDay.org, the Center for Black Digital Research, and the Colored Conventions Projects at Penn State University, Run:\DM.C hosts an annual celebration of Frederick Douglass’ chosen birthday. Douglass Day is a yearly program that commemorates the birth of Frederick Douglass. Each year,  thousands of people, including collegiate institutions from around the country, help create new & freely available resources for learning about Black history. Frequently focusing on important Black women’s archives, such as those of Anna Julia Cooper (2020), Mary Church Terrell (2021), and Mary Ann Shadd Cary (2023), students develop skills that translate into the workforce while learning about African American history and culture.

Run:\LECTURES

Run:DM.C hosts lectures for the UF campus, the local community, and its online audience each year.

Run:\INTERNS

In collaboration with the African American Studies Program and the Beyond 120 Program, Run:\DM.C works to match students with internship opportunities at the intersection of technology.

Run:\ADVISING

Run:\DM.C works with the Trailblazers organization of UF’s National Society for Black Engineers. Trailblazers is an initiative that provides first-year Black engineering students with a head start, giving them access to valuable professional resources and fostering a stronger community within NSBE while helping them adjust to campus life.

RUN:\DM.C STUDIOS

The mission of Run:\DM.C media studios is to highlight and promote the archived narratives of the holdings on the center; to foster debate and community in the field of Black Digital Humanities, Black Digital Media, and Black Digital Studies; provide opportunities for students to learn, train and practice in media arts, and hone their crafts in media production, editing, and development for mobile and dynamic digital environments.

Run:\RETREAT

Annually, the Run:\DM.C initiative hosts a writing retreat fostering an intellectual community at the intersection of technology, the digital, and culture. 

Run:\DM.C News

Dr. Martin Luther King, Jr. Lecture: The Climate Justice Equation: Science, Health, and Your Role in the Solution

In this lecture in honor of the legacy of Dr. Martin Luther King, Jr., Dr. Kathi Earles will use her medical training and health disparities research to illuminate the environmental impacts of global warming and their impact on Black and Brown communities.

Afrofuturism Week 2026

Step into a celebration of Black imagination and visionary futures during Afrofuturism Week 2026, held January 22–31 at the University of Florida. Experience a vibrant mix of lectures, art, music, storytelling, and a spectacular fashion‑forward finale—all exploring the power of Black creativity and speculative thought. [arts.ufl.edu] Join UF and community partners for a week of bold ideas, inspiring performances, and collective dreaming. All are welcome.

Group of professional people

DMC Writing Retreat

The Digital Media and Community Initiative welcomed scholars from the DISCO Network and across UF for a week-long writing retreat focused on Black digital studies, abolitionist media, and community-centered scholarship. Held July 26–August 3, the retreat featured interdisciplinary collaboration among faculty from Colgate, Maryland, Georgia Tech, and UF’s African American Studies, Journalism, and Computer Science departments.

Dr. Winstead joins the Black Boys and Technology Initiative

Dr. Winstead joins the Black Boys & Tech Initiative in Chicago, Illinois, to discuss Black boys in higher education and the technology field.

Run:DM.C hosts inaugural event, “Politics, Movement, and Joy: A Meditation on Black Twitter”

On August 29, 2024, the Digital Media and Community Initiative (Run: DM.C) hosted its inaugural event, Politics, Movement, and Joy: A Meditation on Black Twitter, to celebrate the Hulu documentary series Black Twitter. Panelists included Arizona State’s Sarah Florini, Washington University in St. Louis’ Raven Maragh-Lloyd, and Hulu documentary participant Georgia Institute of Technology’s André […]

Dr. Winstead to Present at the 2024 DISCO Summit

Dr. Kevin Winstead will be a featured panelist for the Digital Inquiry Speculation Collaboration Optimism (DISCO) Network’s DISCO Summit 2024. The Summit is a two-day interdisciplinary summer symposium about digital social inequalities, celebrating the network’s third year.  Dr. Winstead is a former fellow under Dr. André Brock’s Project on Rhetorics, Equity, Access, and Computational Humanities […]

Dr. Kevin Winstead receives funding for Run:DM.C initiative

The Digital Inquiry Speculation Collaboration Optimism (DISCO) Network awards African American Studies and Sociology Assistant Professor of Critical Media and AI Studies professor Dr. Kevin C. Winstead $20,000 to fund the Run:/DM.C initiative. The Run:/Digital Media and Community (Run:/DM.C) initiative at the University of Florida is being constituted with a mission of fostering a community […]

UF students, faculty help transcribe 8,731 pages for Frederick Douglass Day